"To sell became an art so strategic as creative. The point of sale, the great media of the brands, the climax of their image and their global communication, is a place where everything remains to invent !".
Nicolas Banier, President of NEW YORK Group, pulled a philosophy of his advertising expertise which allows the confluence of the strategic logic, of creativity and industrial logic.
This confluence has become imperative to insure the intelligence and the realism of projects for concepts of space, of image, of communication and merchandising in the point of sale, as well as their marketing results with the consumers.
The perfect execution of the creation and the innovation in networks, the valuation of their difference and their marketing success become a main challenge.
A point of view on the job which brings a new look, new solutions to the problems of the brands and their creativity in the service of strategic objectives of the company.
New York Group:
A complete range of services,
A global expertise of the point of sale.
A philosophy in the service of the point
of sale
services
of new york group
NEW YORK GROUP is strong of a production tool of 5 factories and a network of installation teams everywhere in EUROPE (TRADE FORCE ONE)
Vocation
The point of sale from A to Z.
Activities
Creation, Design, Industrial conception,
Technical assistance, Standards, Survey, Audit,
Architectural and engineering team, Installation,
Maintenance
Companies
■ ASAP :
Project manager and General contractor of Works
■ LOS ANGELES :
Furniture, signalling system and metalwork of the building
■ HOLLY WOOD :
Furniture and layout
■ NEW YORK A.P. :
Signalling system and thermoplastic furniture
■ MANHATTAN :
Deployment of visual identities of networks
■ TRADE FORCE ONE :
European network of installers
new york group:
20 000 m2 dedicated to metal,
plastics, silk screening, wood
Presentation
The ASAP company, based in the Pays Basque,
is specialized in the manufacturing of furniture intended for lay-outs of trading spaces : shops networks, corners, hotels, dealers...
Our teams are composed with interior designers, graphics designer, as well as technicians and works supervisor.
Competencies
■ Concept definition of the "Look book" point of sales.
Analysis of stakes (marketing strategy, budget)
Valorization of the Brand in the point of sale
Design of lay-out furniture
■ Conception and realization of the lay-out project:
Analysis of the building constraints and the regulation
(accessibility, security...)
Definition of the architectural bias which corresponds to
the image of the enterprise, recommendations on
technical informations of the building and on sub-trade,
definition of lay-out informations.
■ General contractor of Works / Project manager:
Managing all works and services and coordination of necessary expertises for succeeding in the projects with a contractual commitment regarding delivery dates and budget.
ASAP
Project manager
and General contractor
of Works
Selection
realization
contact
ASAP
ZA Lizardia - 64310 Saint-Pée sur Nivelle - France
Phone number : 05 59 85 98 00
crédit
agricole
Presentation
The LOS ANGELES company, based in Beaucaire to the Gard, is specialized in the manufacturing of metallic signs and furniture intended for lay-outs of trading spaces : shops, corners, hotels.
Its advanced production tool insures performance and flexibility for the realization of metallic work for the building: dressing of facade, staircase, footbridge, guardrail, crawls...
Competencies
LOS ANGELES accompanies you in your projects development :
■ 3D models
■ Measurements, survey
■ File of presentation
■ Manufacturing with costs optimization
■ Logisitcs
■ Installation on site
los angeles
furniture,
signalling system
And metalwork
Of the building
contact
LOS ANGELES
Z.I. Domitia - 300, rue Robert Schuman
30300 Beaucaire - France
Phone number : 04 66 84 89 43
Selection
realization
nova
Presentation
The HOLLY WOOD company, based in the Pays basque,
is specialized in the manufacturing of furniture intended for lay-outs of trading spaces : shops networks, corners, hotels, dealers...
HOLLY WOOD, committed in politics of sustainable development, is certified ISO 14001.
Competencies
■ A know-how to answer demands of specific furniture
manufacturing and custom-made.
■ A powerful production tool to work on unique pieces
as well as series furniture.
■ Mastery of all kinds of materials :
wood, glass, metal, resin, ...
■ A powerful logistics service to intervene
everywhere in Europe.
holly wood
furniture and lay-out
contact
HOLLY WOOD
ZA Lizardia - 64310 Saint-Pée sur Nivelle - France
Phone number : 05 59 85 97 00
Selection
realization
quiksilver
Presentation
The NEW YORK A.P. company, situated in Paris region,
is specialized in the manufacturing of signs, display stands and thermoplastic furnitures intended for points of sale, chains of stores, sales outlets and of services.
Competencies
■ An a unique knowledge in France in the files of:
The transformation of plastics.
The integration lighting system Leds.
The integration of Solutions of dynamic display.
■ An a utra modern equipment and ceaselessly renewed
to follow the technological evolution.
■ Specialists team :
Of the design in the prototypage until the industrialization.
new york
ap
contact
NEW YORK A.P.
28, rue Lambert - La Gaudrée - 91410 Dourdan - France
Phone number : 01 64 59 71 59
Selection
realization
signalling system
and
thermoplastic
furniture
GAN
ASSURANCES
Presentation
The MANHATTAN company, based in Burgundy, is specialized in the management of signs deployment for the networks of national and international customers.
A multidisciplinary team brings you all the solutions to achieve your projects : survey, management of administrative authorizations, industrialization, manufacturing, logisitics, installation and maintenance.
Competencies
■ Complete expertise in the management of programs
of signage and signs deployments.
■ A team of project managers follow-ups the whole file :
measurements, visual drawings, estimates, management
of authorizations, manufacturing, logistics, installation,
maintenance.
■ Tools for computer follow-ups allowing your teams one
access to the deployment follow-ups in real time : reporting,
plannings, photos...
■ A technical team realizing the design, prototypage
and the industrialization of your ideas and products.
■ Production tools and industrial partners allowing us
to bring you quality solutions and economic optimization,
from the unit piece to series.
contact
MANHATTAN
Z.I. Saint Nizier - 71110 Marcigny - France
Phone number : 03 85 25 40 00
Selection
realization
Carrefour
property
manhattan
Deployment
of visual
identities
of networks
Presentation
TRADE FORCE ONE is our SERVCES department
of NEW YORK Group.
Our network is composed of 70 teams specialized in POS, everywhere in France and Europe.
NEW YORK Group, specialist of the point of sale from A to Z, associates its industrial pole to its deployment strength TRADE FORCE ONE.
Competencies
■ Our missions:
TRADE FORCES ONE intervenes everywhere in France and In Europe by assuring following services:
Survey, installation, merchandising, maintenance.
■ Survey:
Measurements, photos report.
■ Installation (removal and installation):
Operations of windows and interior communication : Adhesive, masking adhesive, posters...
Window furniture
Palisades and canvas during works
■ Merchandising :
All merchandising operations.
■ Maintenance :
Our teams intervene in a "commando" way
on a tour or on one site.
The interventions times are respected.
Selection
realization
société
générale
trade force one
European network of installers
contact
NEW YORK Group
16, rue Charlemagne - 75004 Paris - France
Phone number : 01 42 72 85 96
Last update: 31/07/2020
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